6 pillars of Your ‘Growth Market’ strategy
- Website and Technology (tech Stack) Strategy
- CRM System and Data Strategy
- Marketing Strategy
- Sales Strategy
- Customer Service Strategy
- Operations Strategy
No? Then you need a Growth Strategy!
We're excited to help you optimise your marketing and sales efforts to grow your business.
We will help you build or re-build a website that is optimised for user experience and search engine optimisation. Including the latest technology and tools to create a website that is responsive, fast-loading, and mobile-friendly. We will integrate your website with HubSpot to enable seamless data tracking and lead capturing.
We will help you implement and optimise your CRM system using HubSpot to ensure that your data is organised, up-to-date, and easily accessible. We will help you set up automated workflows to ensure that you never miss an opportunity to engage with your prospects or customers. Our data strategy includes regular data cleansing and deduplication to maintain data quality.
We will help you create a marketing strategy that aligns with your business goals and targets your ideal audience. Our marketing tactics include inbound marketing, content marketing, social media marketing, and email marketing. We will help you create and distribute high-quality content that resonates with your audience and drives traffic to your website. Our team will also help you run targeted campaigns that generate leads and convert them into customers.
We will help you streamline your sales process by implementing HubSpot's sales tools and automations. Our team will help you create customised sales pipelines and automate repetitive tasks to help your sales team focus on closing deals. We will also provide sales enablement training and resources to help your team close deals more efficiently.
We will help you provide excellent customer service by implementing HubSpot's customer service tools and automations. Our team will help you create a customer service strategy that focuses on providing timely and personalised support to your customers. We will also help you automate common customer service tasks to improve response times and reduce manual workload.
We work closely with you to identify the areas where HubSpot tools can be utilised to optimise their operational processes and systems. HubSpot provides a variety of tools and features such as automation workflows, data management, and integrations with other systems. By using these tools, businesses can streamline their processes, reduce manual work, and increase efficiency.
We will help you optimise your website and technology, implement and optimise your CRM system and data strategy, create a marketing strategy and run targeted campaigns, streamline your sales process with tools and automations, to provide excellent customer service and increase overall operational efficiency.
Everything a modern business needs to scale or prepare for scale and embrace digital transformation. But it’s not all about introducing non digital businesses to the joys of modern business practice.
Much of our work is with clients that already have a tech stack in place, or have recently decided on what to use, and they need us to help set it up, configure it, train their teams in its use and in some cases, fix it when it doesn’t work.
Regrettably, digital marketing is not an overarching plan, which is what most businesses need. Today the term ‘digital marketing strategy’ is diluted to mean any one of the various tactics available to business these days. For instance, social media, Pay Per Click advertising, Search Engine Optimisation and so on.
Real Inbound takes a far more holistic view of your business and its ‘Growth’ Strategy.
While including things like; Social media, Pay Per Click advertising, SEO, Content marketing, Social selling and Account Based Marketing. We also consider vital aspects of the business such as the platform (tech stack) that hosts your website, CRM, invoicing and collection tools, ERP’s, quoting software, sales tools and more.
We don’t just think about how you attract leads. We work with your management team on inbound leads, sales and marketing automation, customer service, live chat, your knowledge bases and even customer survey technology.
As the term implies, everything you need to ‘Grow’.
Overall, our Growth strategy is a critical look at all aspects of your company's success, especially for if you are launching new products or services or entering new markets. It helps you to identify and capitalise on the market opportunities, reach customers effectively, and drive revenue growth.