How good would it feel to have a proven roadmap for your inbound marketing?

Plan, plan and plan some more

Inbound Marketing Strategy Book a Meeting

We understand you'll compare and contrast us with other marketing agencies. And let's face it, they all promise you the earth. But what we prefer to do is, explain to you how we work and after that you can choose if you think we're a good match.

It begins with a 60 day "Kick Start" phase. A tried-and-tested method to ensure long-lasting inbound marketing success. Whether it’s strategy, planning or onboarding. Regardless of what you choose to call it, it's super important that we get to know your business, markets and buyer personas.

Time invested in initial planning pays back 10-fold in the long term.

And then, when we reach month 3, we launch your initial 90-day campaign and there begins our continual cycle of inbound support and execution.

Week 0

Prestart

Our efforts actually begin prior to our first meeting. As soon as you’ve signed up, we have an internal team kick-off meeting, so everyone knows what we learnt during the sales process, for example your timeline, objectives and budget are. We also set you some homework so we can start gathering information from you. Then, we can hit the ground running.

Week 1

Kick-Off

Inbound success isn’t an accident. We value business growth through intricate planning and execution perfection simply because it works. We begin this stage with a face-to-face discovery and kick-off meeting before we begin working in earnest on your personas - the cornerstone of inbound success.

Weeks 2-4

Strategy

We undertake comprehensive persona and keyword analysis, a complete content audit, map the buyer’s journey, carry out competitor analysis and a whole lot more. All of this then forms your inbound strategy.

Weeks 4-5

Campaign Planning

Immediately after finalising your personas and you’ve provided us with the go ahead, we’ll start piecing together your first campaign plan. This requires deep dive industry research. Once the plan is ready, we present our strategies to you and so we can start shaping the final product together.

Weeks 5-7

Setting Up and optimising your HubSpot system

This is where we calibrate and optimise your HubSpot platform. Or, if you’re new to the platform, build it up from scratch. We fine-tune your HubSpot dashboard to ensure your data is all being monitored, and your automation is effective. In short, making sure you can get everything you should from the powerful tool that is HubSpot.

Week 8

Show and tell

The ultimate stage is focused on preparing to launch your first campaign. We meet up and present to you what we’ve developed. But don’t worry, you'll still have seen everything as they progress also. This is when you can make any final tweaks and sign off your first campaign.

Week 9 +

Executing your first campaign

Now It's time to start the ball rolling. We get moving on publishing and monitoring your first 90 days worth of content.

We began receiving a large number of leads as we optimised the site for inbound leads. The following step was to fully understand where these leads were coming from, nurture them and invest appropriately. Whenever we've have any concerns, the Real Inbound team always react very quickly and attempt to solve our problems as soon as possible. We feel we're only starting to explore the performance of this inbound stuff and working with Real Inbound and we're excited to see what the future has to offer us.

Vince Jones

Marketing Director | Speedshift

Inbound marketing and HubSpot know-how should be shared

We've launched or optimised HubSpot & Inbound marketing campaigns for business in several sectors. So, what we're really saying is we understand the platform and methodology and as the Chinese proverb says “Give a man a fish and you feed him for a day. Teach him how to fish and you feed him for a lifetime”

Get the best out of up-to-date proven tools for your inbound venture

Inbound marketing has really been delivering unrivalled results since 2012 and as HubSpot continuously enhances the platform, we are constantly keeping an eye out for new resources to improve our tech stack.

A personalised inbound strategy to reach your goals

How we develop the services you pay for, such as content and strategy, are crafted by and efficient, disciplined and well-organised team. However, what we supply varies dependent on your objectives, situation and budget. This is why each campaign is tailor-made for you.

Complete flexibility and no nasty contract tie-ins

We're so certain you're going to be thrilled with our results that we never tie you in to long-term contracts. It's in neither party’s interest to have to continue working with a company that you don't gel with. We only ask for 30 days' notice.

How good would it feel to have a proven roadmap for your inbound marketing?

If you're just setting out on your inbound venture, you’re probably feeling excited to get moving but anxious about demonstrating its value to your boss.

What does working with us look like?

Why work with us?

Inbound marketing and HubSpot know-how should be shared

Get the best out of up-to-date proven tools for your inbound venture

A personalised inbound strategy to reach your goals

Complete flexibility and no nasty contract tie-ins

Reap the benefits of a proven process to obtain the results you need

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